Privacy policy

Privacy Policy

AMUA ("we," "us," or "our") operates the online store.

We respect your privacy and are committed to handling personal information responsibly and transparently.

This Privacy Policy explains how personal information is collected, used, shared, and protected when you visit our website, place an order, contact customer support, or otherwise interact with our services.

1. Information We Collect

Depending on how you interact with our store, we may collect the following information:

  • Contact information: name, email address, shipping address, and billing details.
  • Order information: purchased products, quantities, transaction history, order status, and shipping details.
  • Payment information: payment method details and transaction information processed through secure payment providers.
  • Account information: account credentials and preferences if you create an account.
  • Customer support information: messages, inquiries, and other information you voluntarily provide when contacting us.
  • Technical information: IP address, browser type, device information, cookies, and website interaction data.
  • Marketing preferences: your communication choices and relevant consent information.

We collect information directly from you, automatically through your use of our website, and through service providers that support our store operations.

2. How We Use Your Information

We use personal information for legitimate business purposes, including:

  • Processing and fulfilling orders.
  • Arranging shipping and delivery.
  • Sending order confirmations and tracking updates.
  • Providing customer support.
  • Managing returns, refunds, and subscription requests.
  • Maintaining and improving website functionality.
  • Preventing fraud and unauthorized transactions.
  • Complying with legal, accounting, and regulatory obligations.
  • Measuring store performance and improving the customer experience.
  • Providing marketing communications and relevant advertising where permitted by applicable law and your preferences.

3. Shopify and Payment Processing

Our online store is powered by Shopify, which provides the ecommerce infrastructure used to operate our website, process orders, and manage customer transactions.

Payments are handled through the payment methods and providers available at checkout.

Payment providers process payment information according to their own security standards and applicable privacy policies.

We do not require customers to send payment card numbers or security codes through email.

4. Cookies and Similar Technologies

Our website may use cookies and similar technologies to support essential store functions, remember preferences, understand website performance, help prevent fraud, and measure advertising effectiveness.

Some cookies are necessary for functions such as maintaining shopping cart contents and enabling checkout.

Other technologies may support analytics or personalized advertising, including services provided by Shopify, Google, Meta, or other advertising partners where enabled.

Where required by applicable law, we request consent before using non-essential cookies or similar technologies.

You may manage cookies through your browser settings and any privacy preference tools made available on our website.

5. Sharing Personal Information

We may share personal information with trusted service providers when reasonably necessary to operate our business, including:

  • Shopify and ecommerce infrastructure providers.
  • Payment processors and fraud prevention services.
  • Shipping carriers and fulfillment partners.
  • Customer support service providers.
  • Website analytics and advertising service providers.
  • Professional advisors and authorities where required by law.

These service providers receive information for purposes related to the services they provide and are subject to applicable contractual and legal obligations.

We may also disclose information where reasonably necessary to comply with legal requirements, protect our rights, or investigate suspected fraudulent activity.

6. Advertising and Marketing

We may use advertising and analytics tools to understand how visitors interact with our website and to improve the relevance of marketing communications.

Depending on your location and applicable privacy laws, certain advertising activities may be considered the sharing or sale of personal information for privacy-law purposes, even when no information is sold in exchange for money.

Where applicable, you may request to opt out of qualifying activities by contacting us or using available privacy controls.

Marketing emails are sent in accordance with applicable consent requirements. You can unsubscribe from promotional emails using the unsubscribe link included in those messages.

Transactional communications related to your orders may still be sent when necessary.

7. Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this policy, including providing services, maintaining business records, addressing disputes, preventing fraud, and complying with legal obligations.

Retention periods may differ depending on the type of information and the applicable legal requirements.

8. Data Security

We use reasonable technical, administrative, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, or loss.

Our checkout and payment processing rely on secure ecommerce technologies provided by Shopify and applicable payment processors.

Although we take reasonable precautions, no online transmission or storage system can be guaranteed to be completely secure.

9. Your Privacy Rights

Depending on your location and applicable law, you may have the right to:

  • Request access to personal information we hold about you.
  • Request correction of inaccurate information.
  • Request deletion of eligible personal information.
  • Object to or restrict certain processing activities.
  • Withdraw consent where processing is based on consent.
  • Request a copy of your information in an accessible format.
  • Opt out of qualifying targeted advertising or data-sharing activities.

To submit a privacy request, contact contact@shopamua.store.

We may need to verify your identity before fulfilling a request. We respond to eligible requests in accordance with applicable law.

10. International Data Processing

Because our store relies on ecommerce, payment, shipping, and technology service providers, information may be processed or stored in countries other than your country of residence.

Where required, appropriate legal safeguards are used to support international transfers of personal information.

11. Children's Privacy

Our products and services are intended for adults.

We do not knowingly collect personal information directly from children in violation of applicable law.

If you believe a child has provided personal information to us improperly, please contact us so that we can review the situation.

12. Legal Bases for Processing

Where required under applicable privacy laws, including laws in the European Economic Area or United Kingdom, we process personal information based on appropriate legal grounds, such as:

  • Performance of a contract, including fulfilling your order.
  • Compliance with legal obligations.
  • Our legitimate interests in operating and securing our business, where those interests are not overridden by your rights.
  • Your consent, where required for marketing or non-essential tracking.

13. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our operations, service providers, applicable laws, or privacy practices.

When updated, the revised policy will be published on this website.

14. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact:

AMUA

Email: contact@shopamua.store